Q: Can I offer discount coupons in my shop?

Harness the power of the Dicount Coupon Offering a coupon in your store is a sure fire way to delight your customers... It can also be a powerful tool to help you reach a new audience. Coupons make fantastic content for social media marketing, You can use coupons to attract new customers, or encourage people to sign up to your mailing list. Let's show you how to set them up right on the Silk Purse Guild - Set up Coupons - Step by Step CLICK ME! P.S. You will need the password. You can find it in the Secret Society Facebook Group

Question 1

What are the guidelines for product photography?

Accepted Answer

ALL PHOTOGRAPHS MUST BE DIFFERENT

Endless images that are all the same is a sure fire way to bore the pants off your customers!

The website pays to optimise all images uploaded to site, so please only ever upload images that meet our requirements. Failure to do so could result in account closure.

When you are selling online, you literally have zero products. Your customers cannot see, touch or hold your products. All you have is your product images, to convince your customer to part with hard earned pennies.

Restricting sellers to 4 images MAX encourages higher quality images, which in turn, converts into more sales potential for your small business.

Perfect Product Photography Guidelines

When selling your work online, the product photos you create are as important as your actual products.

The days of taking pictures of your products on the kitchen table are long gone. The bar has most definitely been raised, but this does not mean than you have to rush out and buy expensive equipment, and spend hours setting up studio lights.

There are some awesome sauce software products that can help you to take amazing shots in minutes, using nothing but your phone. You'll find a tutorial in the seller Academy, showcasing what we feel is the very best, free app to do this. Here is an example of what you can achieve in minutes!

LEFT Original - RIGHT edited in minutes!

https://malcolm-en-gb.s3.eu-west-1.amazonaws.com/instances/BV8AKIOTkv/resources/ZyyivUG2z7/together.jpg (together.jpg)

The original shots are on the left and yes, these are BOTH THE SAME PHOTOGRAPH!. You can achieve these results in minutes, just check out the tutorial in

https://malcolm-en-gb.s3.eu-west-1.amazonaws.com/instances/BV8AKIOTkv/resources/o3VU1UjgmP/necklace.jpg (necklace.jpg)

Format Matters

Brand consistancy is a term that I'm sure you've heard, as a small business owner. Please try to remember that the Silk Purse Guild is also a small, Handmade business, just like yours. To keep our brand voice consistant, we ask that all product photos be of your products ONLY. We will not approve collage images, computer generated templates, watermarked images or framed photos. We do NOT support video or MP4 files, we are not Tik Tok!

NOT APPROVED on the left YES PLEASE on the right.

https://malcolm-en-gb.s3.eu-west-1.amazonaws.com/instances/BV8AKIOTkv/resources/3FFErqTNsE/no.jpg (no.jpg)

Attention to Detail

Obviously, images should be in focus.

Question 2

How do I list a product?

Accepted Answer

Only Approved Guild Members can List Products

In order to gain access to your vendor Dashboard, you must first work through the shipping tutorial, and

How to Access the Academy

The Academy is located on the website. Simpply log into your approved vendor account, and knock on the Secret

Finding your Vendor Dashboard

As soon as you've been approved as a Guild Member, you will be able to access user protected content on the

You WILL NOT be able to list products until you have worked through the SHIPPING TUTORIALS and can

Let us know how you have calculated your shipping formulas, by email or EVEN QUICKER, in the Facebook Group,

Listing Products once you have unlocked your Vendor Dashboard

Firstly, go to DASHBOARD which is located in the drop drop menu, top right of the screen under MY ACCOUNT

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The DASHBOARD itself is a place to keep a record of all of your purchases, because of course you're bound

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Don't panic! The VENDOR DASHBOARD can be a little overwhelming at first, but once mastered it will be a valuable

Question 3

How do I open a store?

Accepted Answer

The Silk Purse Guild is exclusively for small, Handmade Businesses based in the UK.

In order to be succesful you must provide the following details -

Name & UK home Address
Have a valid Stripe Account
Tell us about your business and products
Provide a link to your website, or Facebook Page

You will need to open a Stripe Account, so that you can conect it to the Silk urse Guild

We aim to process applications within 5 working days and you will be informed by email.

The Quickest Way in the Door

To speed up your application, we suggest that you head over to out private Facebook Group

CLICK HERE TO GO TO THE SILK PURSE GROUP ON FACEBOOK

If you are approved as a Guild Member - These are the Set Up Steps

Sign up on the website, by completing the registration for and joining the Facebook group
Open a Stripe Account
Have 5 killer products, with 4 photos of each and product descriptions written
Work through the shipping tutorials and find your perfect formulas. If you struggle with this, do step 1 and 2 and I will set your formulas for you. You can find the tutorial in the ACADEMY on the website. These formulas will ensure that the site can calculate multiples, and are unique for ever seller. We are all there to help in the Facebook Group if you get stuck.
Let me know when you are at this stage and I turn your store on – Whoooopie :)
All products will be in a pending state, until you have been approved to post directly, due to a fair few instances of “winging it” with the shipping set up lol
YOU ARE LIVE!

Question 4

Why are my listings having to wait for approval?

Accepted Answer

All listings Pending Admin Approval

When you first join the Silk Purse Guild, all of your listings will be checked over by admin,

Why you get Stuck in Pending

There are a few reasons why you can get stuck in a pending state, having to wait up to 5 working days for

Product Titles are too long (4/5 words MAX)
Product Titles that include colours, sizes or dimensions
Incorrect or mismatched FONT - We use LATO size 12 exclusively
Excessive spelling or grammar errors
WRITING IN ALL CAPITAL LETTERS
Product images not meeting the criteria
Failure to assign a shipping class to your listing
Failure to enable the Product Stock Management
Titles that contain charaters other than text, for example '''""",,,..._----

This list is not extensive, and if you find yourself stuck in pending, shout out in the group and Sara will

You can find all of the information you need, regarding listing criteria, in the Academy.

Question 5

PLEASE ENABLE PRODUCT STOCK MANAGEMENT - PLEASE ASSIGN SHIPPING CLASS

Accepted Answer

Capitalised directions on product listings

Sometimes you may find that a listing has been unpublished, and the title replaced with a capitalised request for action.

Please don't worry, you've not broken anything, but you have missed out a step or 2 of the listing guidelines.

PLEASE ENABLE PRODUCT STOCK MANAGEMENT
PLEASE ASSIGN SHIPPING CLASS
PLEASE USE LATO FONT SIZE 12 WHEN COPYING AND PASTING
PLEASE DO NOT COPY AND PASTE TEXT FROM ONLINE SOURCES

Sara is the only member of staff around here, so to help her to admin behind the scenes, the website is programmed to

If the listing remains in this error state for 7 days, the listing will automatically be deleted.

Why does this happen?

We have had issues with sellers selling items that they no longer have in stock. Using product stock management tells the

Failing to assign your shipping class however can cause more than a customer complaint. This is a serious issue, as it will cause

What to do?

Fixing the listing is easy, simply correct the mistake, change the title back to your prefered 4 word product title and SAVE

As soon as you are listing again, within the Guild Guidlines, you will be out of pending and free to list without admin assistance,

Question 6

Documents are Password Protected

Accepted Answer

Password protected content

As you work towards opening your shop, you may run into documents and trainings that are password protected.

The password for these documents can be located in the Academy, just look for Harry ;)

Question 7

How do I give my Customer a Receipt?

Accepted Answer

Let's issue a Customer Receipt

Everything to do with payments is handled by Stripe, which you can access in your

If you need to issue your customer with a receipt, simply log in to your Stripe Account

https://malcolm-en-gb.s3.eu-west-1.amazonaws.com/instances/BV8AKIOTkv/resources/BzKYa9jXrN/1.png (1.png)

Once inside, locate the order in question from the list

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To issue a receipt to the customer, open the ACTIONS MENU, by clicking the 3 dots. Then click RECEIPT

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The Silk Purse Guild always issues your customers with an INVOICE for their order. This is what it looks like,

Question 8

How do I issue a Refund?

Accepted Answer

How to issue a refund in your Stripe Account

The Silk Purse Guild does not handle your money at all.

To issue a refund, simply log in to your Stripe Account and open PAYMENTS

https://malcolm-en-gb.s3.eu-west-1.amazonaws.com/instances/BV8AKIOTkv/resources/3RtbG48kRQ/1.jpg (1.jpg)

Once inside the Payments menu, look through the list and locate the order you wish to refund.

https://malcolm-en-gb.s3.eu-west-1.amazonaws.com/instances/BV8AKIOTkv/resources/Le37sszYKn/2.png (2.png)

When you have located the correct order, click on the 3 dots (pictured below) to open the ACTIONS MENU

https://malcolm-en-gb.s3.eu-west-1.amazonaws.com/instances/BV8AKIOTkv/resources/4UhbAXey05/3.png (3.png)

Please do be aware that refunds can take up to 30 days to process through Stripe. I would advise informing your customer,

Question 9

Can I offer discount coupons in my shop?

Accepted Answer

Harness the power of the Dicount Coupon

Offering a coupon in your store is a sure fire way to delight your customers...

It can also be a powerful tool to help you reach a new audience. Coupons make fantastic content for social media marketing,

You can use coupons to attract new customers, or encourage people to sign up to your mailing list.

Let's show you how to set them up right on the Silk Purse Guild -

Set up Coupons - Step by Step CLICK ME!

P.S. You will need the password. You can find it in the Secret Society Facebook Group

Question 10

Can I sell Digital Products

Accepted Answer

If you're selling digital goods, then you'll know all about the 20% Digital Goods Tax. With the fantastic VATMOSS scheme coming to an end, after the departure of the UK from the European union, paying digital goods tax has become an absolute mine field.

Sellers of digital goods now have to account for the tax in all of the countries they sell to, in various languages and currencies. In order to avoid this headache, for both you and your customers, we've made the decision to treat all digital products exactly the same as the physical products on our store. To put it simply, if you wish to sell digital products on the guild, you must be able to email them to your customer directly, without the use of any automatic download link.

This system actually gives you a few added benefits. You will have the chance to really connect with your customers. You can let them know about products you're working on, as well as up and coming offers and sales. The Silk Purse Guild is not for companies wanting to provide thousands of downloads a nano second. We are here for small, handmade businesses who are willing to go the extra mile with their customer service.

It is your responsiblity to keep up with the ever changing rules, regarding your digital products. The best resource I've found online for this information is HERE